BeautyBeatNYC is a multi-faceted marketing agency that serves as a liaison between beauty brands and women of color. Through a myriad of platforms we help companies make valued and substantive connections to this influential niche market.
Beauty Beat Box -A quarterly subscription service that direct mails a highly- curated box of beauty products to the consumer. Boxes types include Special O, Brand Sponsored, Sampling, Launch, and Celebrity boxes.
Beauty Beat Bar – A platform that delivers direct brand engagement with the consumer via brand sponsored social and multimedia events – garnering valued consumer insight via targeted focus groups and surveys.
Beauty Beat Consulting– Develops, refines, and refocuses marketing efforts to best reach, influence, and cultivate brand awareness, loyalty, and equity with women of color. All strategies are customized, expertise-based, creative, and cost efficient.